Since Virginia state-sponsored service began in Lynchburg in 2009, the Commonwealth has expanded its operations and now provides grant funds for four intercity passenger routes. Along the Northeast Regional route in Virginia, a total of eight state-sponsored, roundtrip trains run daily through grant agreements with Amtrak. These trains then continue onto Amtrak’s Northeast Corridor, offering a one-seat ride to destinations including Washington, D.C., Philadelphia, New York City, and Boston. Over the next decade, VPRA will continue seeking opportunities to enhance and expand passenger rail connections across and into the Commonwealth.
This digital toolkit is designed to assist destination marketing organizations, tour guides and partners in promoting travel by rail in Virginia.
As we continue to work closely with the Virginia Tourism Corporation, we understand that tourism and trains go hand-in-hand, as more and more travelers are choosing to make their trips by passenger rail. The ease and convenience of rail travel makes Virginia an even more attractive destination for travelers.
VPRA’s Amtrak Marketing program notifies the public of an alternative transportation mode available between Virginia destinations and the Northeast. Additionally, coordinating marketing efforts with Amtrak allows for regional marketing strategies to maximize revenue and ridership.
Contact Haley Glynn, Passenger Rail Marketing Manager at [email protected], if you are interested in marketing and sponsorship opportunities.